Global Certificate in School Video Marketing: Lead Advantage
-- ViewingNowThe Global Certificate in School Video Marketing: Lead Advantage course is a comprehensive program designed to meet the growing demand for effective video marketing in the education sector. This course emphasizes the importance of visual storytelling and strategic communication to engage and attract families to schools.
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Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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⢠Video Production Fundamentals: Understanding the basics of video production, including pre-production, production, and post-production. Learning about equipment, lighting, sound, and editing techniques.
⢠School Branding and Storytelling: Developing a strong school brand and learning how to tell compelling stories through video. Understanding your audience and how to craft messages that resonate.
⢠Search Engine Optimization (SEO) for Video: Learning how to optimize your videos for search engines, including keyword research, tagging, and metadata optimization.
⢠Social Media Marketing for Schools: Understanding how to use social media platforms like Facebook, Instagram, Twitter, and LinkedIn to promote your school's videos. Learning about best practices for each platform and how to measure engagement.
⢠Email Marketing for School Video Campaigns: Learning how to use email marketing to promote your school's videos. Understanding how to segment your audience, craft effective subject lines, and measure open rates and click-through rates.
⢠Video Analytics and Metrics: Understanding how to measure the success of your school's video marketing campaigns. Learning about key metrics like views, engagement, and conversions.
⢠Video Marketing Strategy for Schools: Developing a comprehensive video marketing strategy for your school. Understanding how to align your video marketing efforts with your overall marketing goals.
⢠Video Content Planning and Scheduling: Learning how to plan and schedule your school's video content. Understanding how to create a content calendar and how to repurpose your videos across different channels.
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