Global Certificate in UX Data Analytics for a Connected World
-- ViewingNowThe Global Certificate in UX Data Analytics for a Connected World is a comprehensive course designed to equip learners with essential skills in User Experience (UX) data analytics. This certification is crucial in today's data-driven world, where businesses rely heavily on UX data to make informed decisions.
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⢠User Research Methods: Understanding user needs, behaviors, and motivations through various research techniques such as interviews, surveys, and usability testing.
⢠Data Collection & Analysis: Gathering and analyzing UX data from different sources like website analytics, heatmaps, and session recordings.
⢠Data Visualization: Presenting data in a clear and visually appealing manner to facilitate decision-making and communication of insights.
⢠Statistical Analysis: Applying statistical methods to UX data to uncover patterns, correlations, and trends.
⢠Experimentation & A/B Testing: Designing and implementing experiments to test hypotheses and optimize UX.
⢠User Journey Mapping: Visualizing and analyzing user journeys to identify pain points, opportunities, and areas for improvement.
⢠Personas & Segmentation: Creating user personas and segmenting users based on demographics, behaviors, and preferences to inform UX strategies.
⢠Privacy & Ethics in UX Data Analytics: Ensuring the ethical use of UX data and compliance with privacy regulations.
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