Executive Development Programme in Ad Fraud Leadership & Strategy
-- ViewingNowThe Executive Development Programme in Ad Fraud Leadership & Strategy certificate course is a comprehensive programme designed to address the growing challenge of ad fraud in the digital advertising industry. This course emphasizes the importance of ad fraud detection, mitigation, and strategic planning for business growth and sustainability.
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⢠Understanding Ad Fraud: Prevalence, Impact, and Detection
⢠Ad Fraud Techniques: Bots, Click Farms, and Human Fraud
⢠Ad Fraud Detection Tools and Strategies
⢠Ad Fraud Measurement and Attribution
⢠Building an Ad Fraud Prevention Team
⢠Ad Fraud Leadership: Navigating Organizational Challenges
⢠Ad Fraud Regulations and Compliance
⢠Ad Fraud Mitigation: Best Practices and Case Studies
⢠Emerging Trends in Ad Fraud and Prevention Technologies
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