Professional Certificate Survey Sampling: Unlocking Insights
-- ViewingNowThe Professional Certificate in Survey Sampling: Unlocking Insights is a comprehensive course that equips learners with essential skills in survey sampling techniques, data analysis, and research methodologies. This program is crucial for professionals in various industries, including market research, social sciences, healthcare, and business intelligence.
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⢠Introduction to Survey Sampling: Defining survey sampling, exploring its importance, and understanding different types of sampling methods.
⢠Probability Sampling: Learning about simple random sampling, stratified sampling, cluster sampling, and systematic sampling.
⢠Non-Probability Sampling: Understanding convenience sampling, quota sampling, snowball sampling, and purposive sampling.
⢠Sampling Frame: Identifying the target population, creating a sampling frame, and addressing sampling frame errors.
⢠Sample Size Determination: Calculating sample size, considering power analysis, and accounting for confidence levels and margins of error.
⢠Data Collection Methods: Exploring various data collection methods, including online surveys, phone interviews, and in-person interviews.
⢠Weighting and Adjustments: Learning about post-stratification, raking, and calibration techniques to adjust survey data.
⢠Sampling Best Practices: Following industry standards and ethical guidelines for survey sampling.
⢠Data Analysis Techniques: Applying statistical analysis techniques to survey data, such as regression analysis, correlation, and hypothesis testing.
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