Professional Certificate PR Surveys: Performance Measurement
-- ViewingNowThe Professional Certificate in PR Surveys: Performance Measurement is a comprehensive course that equips learners with essential skills for career advancement in public relations. This program emphasizes the importance of performance measurement in PR, teaching learners how to design and implement effective surveys to gauge the success of PR campaigns.
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⢠Unit 1: Introduction to PR Surveys & Performance Measurement
⢠Unit 2: Setting PR Objectives & KPIs
⢠Unit 3: Designing Effective PR Surveys
⢠Unit 4: Data Collection Methods in PR Surveys
⢠Unit 5: Quantitative & Qualitative Data Analysis in PR
⢠Unit 6: PR Measurement Tools & Techniques
⢠Unit 7: Evaluating PR Campaign Performance
⢠Unit 8: PR Crisis Management & Measurement
⢠Unit 9: Leveraging PR Metrics for Business Growth
⢠Unit 10: Ethical Considerations in PR Measurement
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