Executive Development Programme in Driving Holiday Sales
-- ViewingNowThe Executive Development Programme in Driving Holiday Sales is a certificate course designed to empower professionals with the skills needed to maximize sales during peak seasons. This program emphasizes the importance of data-driven decision making, strategic planning, and innovative marketing techniques to boost sales and revenue.
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⢠Sales Strategy Development: Understanding the market, setting sales targets, and creating effective sales strategies.
⢠Customer Segmentation and Profiling: Identifying and understanding different customer segments, their needs and preferences, to drive holiday sales.
⢠Product and Service Knowledge: Gaining in-depth knowledge of products and services to effectively communicate their value to customers.
⢠Sales Channels and Distribution: Exploring various sales channels and distribution strategies for holiday sales.
⢠Sales Analytics and Reporting: Monitoring and analyzing sales data to make informed decisions and improve performance.
⢠Customer Relationship Management: Building long-term relationships with customers to increase sales and loyalty.
⢠Sales Training and Development: Providing sales teams with the skills and knowledge necessary to drive holiday sales.
⢠Performance Management and Incentives: Setting goals, monitoring performance, and providing incentives to drive sales performance.
⢠Sales Technology and Tools: Leveraging technology and tools to improve sales efficiency and effectiveness.
Note: The above list of units provides a comprehensive curriculum for an Executive Development Programme in Driving Holiday Sales. These units can be tailored to meet the specific needs of the target audience and the organization's goals.
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