Executive Development Programme in Marketing Operations: Smart Systems
-- ViewingNowThe Executive Development Programme in Marketing Operations: Smart Systems is a certificate course designed to provide learners with essential skills for career advancement in marketing operations. This program focuses on smart systems that are revolutionizing marketing operations, enabling organizations to make data-driven decisions, optimize campaigns, and improve customer experiences.
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⢠Smart Systems in Marketing: An Overview
⢠Data-Driven Marketing: Analytics and Insights
⢠Marketing Automation and Orchestration
⢠Customer Relationship Management (CRM) Systems
⢠Marketing Technology Stack: Selection, Integration, and Optimization
⢠Performance Metrics and KPIs for Marketing Operations
⢠Change Management and Digital Transformation in Marketing
⢠Governance, Risk, and Compliance in Marketing Technology
⢠Vendor Management and Contract Negotiations
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