Professional Certificate in Video Ad Targeting

Name: Professional Certificate in Video Ad Targeting
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The Professional Certificate in Video Ad Targeting is a comprehensive course designed to meet the growing industry demand for experts in video advertising. This course emphasizes the importance of data-driven targeting and user engagement, equipping learners with essential skills to succeed in the digital advertising landscape.

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AboutThisCourse

By understanding the nuances of video ad targeting, learners will be able to create effective marketing strategies that cater to specific audience segments, leading to higher conversion rates and return on investment. The course covers various topics including video ad formats, programmatic advertising, audience measurement, and campaign analysis. As businesses continue to invest heavily in digital advertising, there is a high industry demand for professionals who can effectively target video ads to reach the right customers. By completing this course, learners will be well-equipped with the skills necessary for career advancement in this exciting and rapidly evolving field.

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CourseDetails

• Video Advertising Basics
• Understanding Audience Segmentation
• Targeting Strategies for Video Advertising
• Data Analysis for Video Ad Targeting
• Platforms for Video Ad Targeting (including YouTube, Facebook, Instagram, and programmatic platforms)
• Creating Effective Video Ad Content
• Measuring and Optimizing Video Ad Campaigns
• Video Ad Targeting Best Practices
• Privacy and Compliance in Video Ad Targeting

CareerPath

This section presents a 3D pie chart showcasing the distribution of popular roles in the video ad targeting industry. The data is based on job market trends, salary ranges, and skill demand in the United Kingdom. Responsive design ensures the chart adapts to all screen sizes. *Digital Marketing Manager* (25%) plays a crucial role in developing and implementing marketing strategies, including video ad targeting. *Video Advertising Specialist* (30%), with their expertise in creating engaging video content, is in high demand. *Data Analyst* (20%) is responsible for analyzing data and optimizing ad campaigns. *Graphic Designer* (15%) creates visually appealing designs for video ads, while *SEO Specialist* (10%) optimizes websites and content for search engines. The pie chart uses Google Charts, a powerful data visualization library. The chart data is defined using the google.visualization.arrayToDataTable method, with the is3D option set to true for a 3D effect. The chart background is transparent, and the font is Arial with a size of 14 pixels. The chart options include setting the chart area and legend properties for optimal display. The slices are colored for better visual differentiation.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN VIDEO AD TARGETING

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London School of International Business (LSIB)

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05 May 2025

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