Certificate in Ad Fraud: Prevention and Detection

Name: Certificate in Ad Fraud: Prevention and Detection
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The Certificate in Ad Fraud: Prevention and Detection is a crucial course for digital advertising professionals. With the rapid growth of digital advertising, ad fraud has become a significant issue, costing the industry billions of dollars annually.

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AboutThisCourse

This course provides learners with essential skills to detect, prevent, and combat ad fraud, making them valuable assets in any digital marketing team. The course covers various topics, including the types of ad fraud, how to identify fraudulent activities, and the latest technologies used to combat fraud. Upon completion, learners will be able to implement effective ad fraud prevention strategies, ensuring the success of their digital advertising campaigns. In today's digital age, ad fraud is a pressing concern for businesses worldwide. As a result, there is a high demand for professionals who possess the skills and knowledge to prevent and detect ad fraud. By completing this course, learners will be well-equipped to advance their careers in digital advertising and make a meaningful impact in their organizations.

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CourseDetails

• Ad Fraud Basics
• Types of Ad Fraud
• Understanding Ad Fraud Metrics
• Ad Fraud Detection Techniques
• Ad Fraud Prevention Strategies
• Fraudulent Traffic Analysis
• Digital Ad Verification Tools
• Legal and Ethical Considerations in Ad Fraud
• Case Studies and Real-World Examples of Ad Fraud
• Future Trends and Developments in Ad Fraud Prevention and Detection

CareerPath

The **Certificate in Ad Fraud: Prevention and Detection** is a valuable credential in today's digital landscape. With the increasing demand for **ad fraud prevention** and **detection** experts, the UK job market is ripe with opportunities. This 3D pie chart showcases the four primary roles within this niche, along with their respective market shares, to help you understand where you might fit. 1. **Ad Fraud Researcher**: With a 40% share in the ad fraud job market, these professionals focus on discovering new fraud techniques, analysing patterns, and staying updated on the latest industry trends. 2. **Ad Fraud Analyst**: Accounting for 30% of the market, ad fraud analysts assess the extent of fraudulent activities, quantify financial losses, and provide actionable insights to mitigate risks. 3. **Ad Fraud Prevention Specialist**: Holding 20% of the market, these specialists implement and manage ad fraud prevention tools, develop policies, and collaborate with cross-functional teams to reduce ad fraud. 4. **Ad Fraud Detection Engineer**: With a 10% share, these engineers design, develop, and optimise custom detection algorithms, using machine learning and big data technologies to identify and combat ad fraud. This 3D pie chart provides a visual representation of the ad fraud job market in the UK, helping you navigate your career path in this growing field.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN AD FRAUD: PREVENTION AND DETECTION

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London School of International Business (LSIB)

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05 May 2025

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