Global Certificate in Mobile Ad Targeting and Analytics

Name: Global Certificate in Mobile Ad Targeting and Analytics
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The Global Certificate in Mobile Ad Targeting and Analytics is a comprehensive course that equips learners with essential skills for career advancement in the rapidly evolving mobile advertising industry. This course emphasizes the importance of data-driven decision making and provides hands-on experience with industry-leading mobile ad targeting and analytics tools.

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AboutThisCourse

With the ever-increasing use of mobile devices for browsing and purchasing, mobile advertising has become a critical component of digital marketing strategies. This course covers key topics such as audience segmentation, cross-device targeting, and attribution modeling, providing learners with a deep understanding of the mobile ad ecosystem. By completing this course, learners will gain a competitive edge in the job market, demonstrating their expertise in mobile ad targeting and analytics to potential employers. With a focus on practical application and real-world examples, this course is an essential step for anyone looking to advance their career in digital marketing or mobile advertising.

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CourseDetails

• Mobile Ad Targeting Fundamentals
• Understanding Mobile Ad Formats
• Mobile Audience Segmentation and Profiling
• Mobile Ad Analytics: Key Metrics and KPIs
• Mobile Ad Campaign Management and Optimization
• Cross-Platform Mobile Ad Targeting Strategies
• Mobile Ad Fraud Detection and Prevention
• Mobile User Privacy and Data Security
• Legal and Ethical Considerations in Mobile Ad Targeting

CareerPath

The Global Certificate in Mobile Ad Targeting and Analytics is a valuable credential for professionals in the ever-evolving advertising industry. With the increasing demand for targeted mobile ads, the UK job market is brimming with lucrative opportunities for specialists in this field. The 3D pie chart below showcases the most sought-after roles and their respective market shares, offering insightful information for career advancement and skill development. Mobile Ad Operations Specialist: A 25% share of the market, these professionals manage the technical aspects of mobile ad campaigns, ensuring seamless execution and optimal performance. Mobile Ad Campaign Manager: Holding a 30% share, these experts strategize, implement, and monitor mobile ad campaigns to meet clients' objectives and maximize ROI. Mobile Ad Analytics Specialist: Representing a 20% share, these professionals analyze data to evaluate campaign performance, derive insights, and make data-driven decisions. Mobile Ad Sales Specialist: With a 15% share, these specialists sell advertising space and packages to businesses, acting as liaisons between the company and clients. Mobile Ad Technology Engineer: Accounting for a 10% share, these engineers design, build, and maintain ad technology infrastructure to support ad targeting and analytics.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN MOBILE AD TARGETING AND ANALYTICS

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London School of International Business (LSIB)

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05 May 2025

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