Global Certificate in Mobile Ad Targeting for Brand Building

Name: Global Certificate in Mobile Ad Targeting for Brand Building
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The Global Certificate in Mobile Ad Targeting for Brand Building is a comprehensive course designed to empower learners with the essential skills to excel in mobile ad targeting. This course is crucial in today's digital age, where mobile advertising has become a significant part of brand building strategies.

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AboutThisCourse

With the ever-increasing demand for mobile ad targeting specialists, this course offers a unique opportunity for learners to advance their careers. It provides in-depth knowledge of mobile ad targeting techniques, audience segmentation, and campaign management. Upon completion, learners will be equipped with the skills to create effective mobile ad campaigns, analyze campaign data, and make data-driven decisions. This course is not just a certification, but a stepping stone towards a successful career in digital marketing. Stand out in the competitive job market, gain a deep understanding of mobile ad targeting, and propel your career forward with the Global Certificate in Mobile Ad Targeting for Brand Building.

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CourseDetails

• Mobile Ad Targeting Fundamentals: Understanding the basics of mobile ad targeting, its importance, and the benefits it brings to brand building. • User Data Collection: Techniques for collecting user data, including first-party, second-party, and third-party data sources. • Behavioral Targeting: Strategies for targeting users based on their browsing behavior, search history, and app usage patterns. • Geo-Targeting: Utilizing location-based data to target users with relevant ads, including geofencing and beacon technology. • Demographic Targeting: Targeting users based on demographic information, such as age, gender, income, and education level. • Cross-Channel Targeting: Strategies for targeting users across multiple devices and platforms, including desktop, mobile, and tablet. • Audience Segmentation: Techniques for segmenting users into different groups based on their interests, behaviors, and demographics. • Personalization in Ad Targeting: Utilizing user data to create personalized ads that resonate with users and increase engagement. • Mobile Ad Formats: Overview of various mobile ad formats, such as banner ads, interstitial ads, native ads, video ads, and rewarded ads. • Mobile Ad Attribution: Understanding the importance of ad attribution in measuring the effectiveness of mobile ad campaigns.

CareerPath

The **Global Certificate in Mobile Ad Targeting for Brand Building** is an excellent way to dive into the world of mobile marketing and advertising. As a popular and rapidly growing field, the demand for professionals with specialized skills in this area is on the rise. This section highlights the most sought-after roles, their respective market shares, and salary ranges, all illustrated through a visually engaging 3D pie chart. First off, we have **Mobile App Developers**. These professionals are responsible for designing, building, and maintaining applications for mobile devices. Their expertise covers a range of programming languages and frameworks, and they often work closely with marketing teams to implement targeted advertisements. The average salary for a Mobile App Developer in the UK is around £40,000 to £65,000 per year. Next up, we have **Mobile Advertising Specialists**. As experts in mobile ad strategy, these professionals design, implement, and manage campaigns to increase brand awareness and user engagement. With a strong focus on user data and analytics, they are responsible for optimizing ad performance and ensuring a positive return on investment. The average salary for a Mobile Advertising Specialist in the UK is around £30,000 to £50,000 per year. In the third place, we have **Data Analysts**. These professionals are indispensable in the mobile ad targeting industry, as they analyze and interpret large sets of user data to inform marketing strategies. Their work includes market segmentation, trend analysis, and predictive modeling, which help businesses reach their target audience effectively. The average salary for a Data Analyst in the UK is around £25,000 to £45,000 per year. Last but not least, we have **Marketing Managers**. These professionals oversee the planning and execution of marketing campaigns, ensuring alignment with business goals and objectives. With a deep understanding of mobile ad targeting strategies, they collaborate with data analysts and ad specialists to maximize the impact of marketing efforts. The average salary for a Marketing Manager in the UK is around £35,000 to £60,000 per year. In conclusion, the demand for professionals with skills in mobile ad targeting and brand building is growing rapidly, offering exciting career opportunities and competitive salary ranges. This 3D pie chart provides a comprehensive overview of the most relevant roles in this field, allowing you to make informed decisions about your career path.

EntryRequirements

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ProficiencyEnglish
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN MOBILE AD TARGETING FOR BRAND BUILDING

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London School of International Business (LSIB)

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05 May 2025

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