Certificate in EdTech Paid Advertising Essentials

Name: Certificate in EdTech Paid Advertising Essentials
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Certificate in EdTech Paid Advertising Essentials: A Comprehensive Course for Career Advancement in EdTech Marketing This certificate course is designed to equip learners with essential skills for paid advertising in the EdTech industry. With the rapid growth of online learning and education technology, the demand for EdTech marketing professionals has significantly increased.

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AboutThisCourse

This course focuses on the importance of paid advertising strategies, channels, and analytics to drive business growth and revenue. Throughout the course, learners will gain hands-on experience in creating, managing, and optimizing paid advertising campaigns across various platforms such as Google Ads, Facebook Ads, and LinkedIn Ads. They will also learn how to track and analyze campaign performance, allocate advertising budgets effectively, and leverage data-driven insights for continuous improvement. By completing this certificate course, learners will be well-prepared to advance their careers in EdTech marketing, advertising, and digital media. They will have a solid understanding of paid advertising best practices and strategies, and the ability to apply these skills to real-world scenarios and achieve measurable results.

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CourseDetails

• Understanding EdTech Paid Advertising
• Importance of EdTech Paid Advertising
• EdTech Advertising Platforms (Google Ads, Facebook Ads, LinkedIn Ads)
• Keyword Research and Selection for EdTech Paid Advertising
• Crafting Effective EdTech Ad Copy and Visuals
• Targeting and Retargeting Strategies for EdTech Paid Advertising
• Measuring Success: EdTech Paid Advertising Metrics and KPIs
• Optimizing EdTech Paid Advertising Campaigns
• A/B Testing and Experimentation in EdTech Paid Advertising
• Case Studies and Real-World Examples of Successful EdTech Paid Advertising

CareerPath

EdTech job roles are becoming increasingly popular in the UK due to the growing demand for digital education solutions. Our Certificate in EdTech Paid Advertising Essentials focuses on essential skills for various EdTech careers. In this 3D pie chart, we'll explore the percentage of professionals in these roles: 1. **EdTech Content Developer** (30%): Create engaging and interactive educational content using various multimedia formats and tools. 2. **EdTech Digital Marketing Specialist** (25%): Utilize digital marketing strategies to promote EdTech products and services, including search engine optimization (SEO), social media marketing, and content marketing. 3. **EdTech Learning Experience Designer** (20%): Design effective and engaging learning experiences, combining instructional design principles, user experience (UX) design, and educational technology. 4. **EdTech Product Manager** (15%): Oversee EdTech product development, from ideation to launch, ensuring that it meets user needs and business goals. 5. **EdTech Sales Representative** (10%): Sell EdTech products and services to educational institutions, businesses, and individuals, leveraging strong communication and negotiation skills. These roles reflect the diverse skill set required in the EdTech landscape and provide excellent career growth opportunities in the UK. Our Certificate in EdTech Paid Advertising Essentials prepares students for success in these roles, with a focus on essential skills for EdTech paid advertising.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN EDTECH PAID ADVERTISING ESSENTIALS

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London School of International Business (LSIB)

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05 May 2025

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