Global Certificate in Ad Targeting and Platform Optimization

Name: Global Certificate in Ad Targeting and Platform Optimization
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The Global Certificate in Ad Targeting and Platform Optimization is a comprehensive course designed to empower learners with crucial skills in digital advertising. This course emphasizes the importance of ad targeting and platform optimization, making it highly relevant in today's data-driven marketing landscape.

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AboutThisCourse

With the ever-growing demand for digital advertising expertise, this certification provides learners with a competitive edge, enabling them to deliver targeted ads more effectively and optimize campaigns across various platforms. The course curriculum covers essential topics such as audience segmentation, cross-platform optimization, and data analysis, equipping learners with the necessary skills to drive results and advance their careers in digital marketing. Enroll in the Global Certificate in Ad Targeting and Platform Optimization to gain industry-recognized credentials, improve your digital advertising proficiency, and unlock new career opportunities in this rapidly evolving field.

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CourseDetails

• Unit 1: Introduction to Ad Targeting and Platform Optimization
• Unit 2: Understanding Audience Segmentation and Personas
• Unit 3: Ad Formats and Placements
• Unit 4: Data Analysis for Ad Targeting
• Unit 5: Primary and Secondary Keyword Research
• Unit 6: Platform-Specific Ad Optimization Techniques
• Unit 7: Ad Campaign Management and Monitoring
• Unit 8: Cross-Channel Ad Targeting Strategies
• Unit 9: Legal and Ethical Considerations in Ad Targeting
• Unit 10: Case Studies in Successful Ad Targeting and Platform Optimization

CareerPath

The **Global Certificate in Ad Targeting and Platform Optimization** is gaining traction with the increasing demand for experts in ad targeting and platform optimization. This 3D pie chart highlights the most sought-after roles and their respective percentages in the UK job market. Roles like Digital Marketing Specialist and Ad Operations Manager take center stage, accounting for 45% and 25% of the job market, respectively. Companies recognize the value of data-driven decisions, creating a need for Data Analysts (15%). SEO Specialists and Social Media Managers also play their part, making up the remaining 10% and 5%. In this highly competitive landscape, professionals with the right skills and certifications can expect a bright future. Salary ranges for these roles vary depending on factors like experience and company size, with Digital Marketing Specialists earning an average of £35,000 to £50,000 per year, and Ad Operations Managers earning around £40,000 to £65,000 annually. With the right training, you can excel in this industry and contribute to the success of businesses in the ever-evolving digital world.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN AD TARGETING AND PLATFORM OPTIMIZATION

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London School of International Business (LSIB)

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05 May 2025

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