Certificate in Mobile Ad Targeting and Consumer Behavior

Name: Certificate in Mobile Ad Targeting and Consumer Behavior
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The Certificate in Mobile Ad Targeting and Consumer Behavior is a comprehensive course designed to equip learners with essential skills for career advancement in the ever-evolving mobile advertising industry. This course emphasizes the importance of understanding consumer behavior in a mobile-first world, which is crucial for effective ad targeting.

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AboutThisCourse

In this age of increasing mobile usage, businesses are investing heavily in mobile advertising to reach their target audience. Consequently, there is a high demand for professionals who can leverage data and consumer insights to optimize mobile ad campaigns. By enrolling in this course, learners will gain a deep understanding of mobile ad targeting strategies, consumer behavior analytics, and mobile marketing trends. They will develop skills in segmenting audiences, creating personalized ad experiences, and measuring ad performance. These skills will not only enhance their resume but also empower them to make data-driven decisions and drive business growth.

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CourseDetails

• Mobile Ad Targeting Basics: Understanding the Fundamentals of Mobile Ad Targeting
• Consumer Behavior and Mobile Marketing: Examining Consumer Habits on Mobile Devices
• Mobile Ad Formats: An In-depth Look at Banner, Interstitial, Video, and Native Ads
• Behavioral Targeting: Leveraging User Behavior for Effective Ad Targeting
• Location-based Targeting: Utilizing Geolocation Data for Hyper-targeted Ad Campaigns
• Demographic Targeting: Reaching the Right Audience Based on Demographics
• Psychographics and Targeting: Understanding Consumer Lifestyles and Interests for Ad Personalization
• Cross-device Targeting: Bridging the Gap Between Desktop and Mobile Devices
• Mobile Ad Targeting Tools and Platforms: Exploring the Latest Technologies for Mobile Ad Targeting
• Measuring Success in Mobile Ad Targeting: Analyzing Key Performance Indicators and Optimizing Campaigns

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN MOBILE AD TARGETING AND CONSUMER BEHAVIOR

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London School of International Business (LSIB)

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05 May 2025

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