Global Certificate in EdTech Marketing: Data & Decisions

Name: Global Certificate in EdTech Marketing: Data & Decisions
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The Global Certificate in EdTech Marketing: Data & Decisions course is a comprehensive program designed to empower marketing professionals in the education technology industry. This course highlights the importance of data-driven decision-making, a critical skill in today's data-centric world.

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AboutThisCourse

It provides learners with the essential skills to analyze and interpret market data, enabling them to make informed decisions that drive business growth and success. With the increasing demand for EdTech solutions worldwide, there is a growing need for marketing professionals who can effectively navigate this dynamic industry. This course equips learners with the necessary skills to meet this demand, providing a solid foundation in EdTech marketing strategies, market research, data analysis, and decision-making. By completing this course, learners will be well-positioned to advance their careers in the EdTech industry and make meaningful contributions to the organizations they serve.

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CourseDetails

• Unit 1: Understanding EdTech Marketing Analytics
• Unit 2: Data-Driven Marketing Strategies in EdTech
• Unit 3: Metrics for Measuring EdTech Marketing Success
• Unit 4: Leveraging Data for Personalized EdTech Marketing
• Unit 5: A/B Testing in EdTech Marketing
• Unit 6: Customer Relationship Management in EdTech: A Data-Driven Approach
• Unit 7: Segmentation and Targeting in EdTech Marketing
• Unit 8: Attribution Modeling in EdTech Marketing
• Unit 9: Predictive Analytics in EdTech Marketing
• Unit 10: Data Privacy and Security in EdTech Marketing

CareerPath

The Global Certificate in EdTech Marketing: Data & Decisions program prepares professionals for a range of rewarding roles in the EdTech industry. In the UK, the job market is particularly strong for these positions: 1. **EdTech Instructional Designer**: These professionals create engaging and effective learning experiences using technology, often working with subject matter experts, instructors, and multimedia developers. 2. **EdTech Content Developer**: Content developers produce a wide variety of educational materials, such as interactive simulations, videos, and written lessons, to support online and blended learning environments. 3. **EdTech Marketing Specialist**: Marketing experts in the EdTech industry promote educational technology products and services to schools, universities, and other learning organizations, requiring a strong understanding of both education and marketing principles. 4. **EdTech Sales Representative**: Sales representatives sell EdTech products directly to educational institutions and other organizations, requiring excellent communication and negotiation skills. 5. **EdTech Project Manager**: Project managers oversee the development and implementation of EdTech solutions, coordinating cross-functional teams, managing timelines, and ensuring successful outcomes. By earning a Global Certificate in EdTech Marketing: Data & Decisions, professionals can enhance their skill sets and improve their career prospects in the rapidly growing EdTech market.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN EDTECH MARKETING: DATA & DECISIONS

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London School of International Business (LSIB)

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05 May 2025

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