Executive Development Programme in Ad Retargeting Mastery

Name: Executive Development Programme in Ad Retargeting Mastery
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The Executive Development Programme in Ad Retargeting Mastery is a certificate course designed to empower professionals with the skills necessary to excel in the rapidly evolving digital advertising industry. This program focuses on ad retargeting, an essential strategy for maximizing ROI and conversion rates in online advertising.

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AboutThisCourse

With the ever-increasing demand for experts in ad retargeting, this course offers a timely and valuable opportunity for career advancement. By learning the intricacies of ad retargeting, professionals can help businesses reconnect with potential customers who have previously shown interest in their products or services, ultimately driving sales and revenue growth. Throughout the program, learners will gain hands-on experience with essential tools and platforms, develop data-driven decision-making skills, and master the art of creating persuasive ad campaigns. By completing this course, professionals will be well-equipped to demonstrate their expertise, stay ahead of the competition, and make a significant impact in their organizations.

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CourseDetails

• Ad Retargeting Fundamentals
• Understanding Customer Journey Mapping
• Audience Segmentation and Personalization
• Dynamic Creative Optimization (DCO)
• Cross-Channel Retargeting Strategies
• Measuring Ad Retargeting Performance
• Legal and Ethical Considerations in Ad Retargeting
• Advanced Analytics in Ad Retargeting

CareerPath

The **Executive Development Programme in Ad Retargeting Mastery** features a 3D pie chart to visually represent relevant statistics in the UK job market. The data highlights the demand for various roles, making it an engaging and informative resource for professionals looking to enhance their skills in ad retargeting. With the growing need for digital marketing experts, the programme covers the following roles in detail: 1. **Digital Marketing Manager** (35%): Lead the development and implementation of digital marketing strategies to increase brand visibility and revenue. 2. **Ad Operations Manager** (25%): Oversee the technical aspects of advertising operations, ensuring efficient campaign management and performance tracking. 3. **Data Analyst** (20%): Analyse market trends, consumer behaviour, and campaign performance to optimise ad retargeting strategies. 4. **SEO Specialist** (10%): Improve the website's organic search rankings, driving higher quality traffic and increasing brand awareness. 5. **PPC Specialist** (10%): Manage pay-per-click campaigns, maximising return on investment through keyword research, ad copywriting, and bid management. These roles represent a snapshot of the current job market trends in ad retargeting, offering valuable insights for professionals looking to advance their careers in this field. The 3D pie chart allows for easy understanding of the data, making it an essential addition to the Executive Development Programme in Ad Retargeting Mastery.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN AD RETARGETING MASTERY

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London School of International Business (LSIB)

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05 May 2025

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