Executive Development Programme in Social Media & Storytelling Strategy

Name: Executive Development Programme in Social Media & Storytelling Strategy
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The Executive Development Programme in Social Media & Storytelling Strategy is a certificate course designed to empower professionals with the skills to create compelling brand narratives and leverage social media for business growth. With the rapid increase in social media usage, there is a high industry demand for experts who can formulate effective social media strategies and tell powerful brand stories.

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AboutThisCourse

This course equips learners with essential skills in social media analytics, content creation, storytelling, and strategy development. By the end of the programme, participants will be able to design and implement successful social media campaigns, measure their impact, and adapt their strategies based on data-driven insights. These skills are vital for career advancement in marketing, communications, public relations, and other related fields, making this course an excellent investment for professionals seeking to enhance their digital competencies and stand out in the job market.

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CourseDetails

• Social Media & Storytelling Fundamentals
• Building a Social Media Strategy
• Identifying & Engaging Your Audience
• Social Media Content Creation & Curation
• Storytelling Techniques for Social Media
• Measuring Social Media Success & ROI
• Leveraging Data for Social Media Decisions
• Social Media Platforms Overview (Facebook, Instagram, Twitter, LinkedIn, etc.)
• Advanced Social Media Advertising
• Social Media Ethics & Best Practices

CareerPath

The **Executive Development Programme in Social Media & Storytelling Strategy** is designed for professionals seeking to excel in today's digital marketing landscape. This programme offers in-depth knowledge on various roles, including: 1. **Social Media Manager**: These professionals are responsible for planning, implementing, and monitoring a company's social media strategy to increase brand awareness, generate leads, and build loyal communities. 2. **Content Marketing Specialist**: They focus on planning, creating, and managing valuable content – including articles, videos, and social media posts – to engage and convert the target audience. 3. **Digital Storytelling Strategist**: This role combines creativity and data analysis to develop compelling narratives that resonate with audiences, driving engagement and conversions. 4. **SEO Specialist**: They optimize web pages and content to improve search engine rankings and increase organic traffic, ensuring the brand's online visibility. 5. **Data Analyst**: These professionals analyze and interpret complex data sets, helping organizations make informed decisions and optimize their marketing strategies. The demand for these skills is evident in the UK job market, with salaries ranging from £30,000 to £70,000+ per annum, depending on the role, experience, and location. By investing in this Executive Development Programme, professionals can enhance their skills and stay ahead in the competitive social media & storytelling strategy landscape.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN SOCIAL MEDIA & STORYTELLING STRATEGY

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London School of International Business (LSIB)

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05 May 2025

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