Certificate in Website Performance & Customer Journey Optimization

Name: Certificate in Website Performance & Customer Journey Optimization
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The Certificate in Website Performance & Customer Journey Optimization is a comprehensive course designed to enhance your digital skills. This program emphasizes the importance of website optimization and customer journey, which are critical in today's online-focused business world.

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AboutThisCourse

In this course, you will learn how to improve website performance, enhance user experience, and optimize the customer journey. These skills are in high demand in various industries, from e-commerce to digital marketing. Upon completion, you will be equipped with essential skills to advance your career. You will understand how to analyze and interpret data, use various optimization tools, and implement strategies to improve website performance and customer journey. This will not only boost your professional value but also contribute to the success of your organization.

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CourseDetails

• Unit 1: Introduction to Website Performance & Customer Journey Optimization
• Unit 2: Understanding Key Performance Indicators (KPIs) in Website Optimization
• Unit 3: Website Speed Optimization Techniques
• Unit 4: Mobile-Friendly Design & Accelerated Mobile Pages (AMP)
• Unit 5: Implementing User Experience (UX) Best Practices
• Unit 6: Analyzing & Optimizing Customer Journey Funnels
• Unit 7: A/B Testing & Conversion Rate Optimization (CRO)
• Unit 8: Personalization Strategies for Improved Customer Engagement
• Unit 9: Utilizing Heatmaps, Clickmaps, & Scrollmaps for Insights
• Unit 10: SEO Best Practices for Website Performance & Customer Journey Optimization

CareerPath

The **Certificate in Website Performance & Customer Journey Optimization** is an essential credential for professionals looking to enhance their skillset in today's digital landscape. This section showcases relevant statistics using a 3D pie chart to visually represent the job market trends, salary ranges, or skill demand in the UK. The certificate caters to various roles, including: 1. **Web Performance Engineer**: Optimizing website performance for faster load times and seamless user experiences. 2. **Customer Journey Analyst**: Analyzing user interactions and enhancing conversion rates by optimizing the customer journey. 3. **Front-End Developer**: Creating visually appealing, responsive, and high-performing websites using HTML, CSS, and JavaScript. 4. **UX Designer**: Designing user interfaces that focus on user satisfaction, accessibility, and overall usability. 5. **Data Analyst**: Collecting, analyzing, and interpreting website data to make informed decisions and improve performance. To create this interactive 3D pie chart, we utilized the Google Charts library, setting the width to 100% and the height to 400px to ensure responsiveness on all screen sizes. The background and added background color were set to transparent, providing a clean layout that blends with the surrounding content. The data for the chart was defined using the `google.visualization.arrayToDataTable` method, with the `is3D` option set to true for a 3D effect. The chart displays the percentage of job market trends, salary ranges, or skill demand for each role in the certificate program in the UK.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

CompleteInTwoMonths

FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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CERTIFICATE IN WEBSITE PERFORMANCE & CUSTOMER JOURNEY OPTIMIZATION

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London School of International Business (LSIB)

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05 May 2025

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