Executive Development Programme in Customer Journey Excellence
-- ViewingNowThe Executive Development Programme in Customer Journey Excellence is a certificate course designed to empower professionals with the skills necessary to deliver exceptional customer experiences. In today's competitive business landscape, understanding and optimizing the customer journey is critical to success.
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โข Customer Journey Mapping: Understanding the customer journey, mapping touchpoints, and identifying pain points and opportunities for improvement.
โข Voice of the Customer (VoC): Implementing VoC programs to gather customer feedback and insights, and using this information to drive customer-centric decision making.
โข Customer Experience Design: Designing customer experiences that exceed expectations, build brand loyalty, and create positive word-of-mouth.
โข Customer-Centric Culture: Creating a culture of customer-centricity within the organization, including training, communication, and leadership support.
โข Data-Driven Decision Making: Using data and analytics to measure and improve the customer experience, and to inform strategic decision making.
โข Personalization and Segmentation: Tailoring the customer experience based on customer needs, preferences, and behavior, and using segmentation strategies to optimize customer engagement and loyalty.
โข Change Management: Implementing change management best practices to ensure successful adoption and integration of customer journey excellence programs.
โข Customer Journey Metrics: Defining and measuring key customer journey metrics, such as customer satisfaction, loyalty, and advocacy, and using this information to drive continuous improvement.
Note: This list of units is not exhaustive and can be customized based on the specific needs and goals of the Executive Development Programme.
Legal Disclaimer: This content is intended for informational purposes only and should not be construed as legal or professional advice.
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- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- ThreeFourHoursPerWeek
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