Global Certificate in Author Marketing & Promotion

Name: Global Certificate in Author Marketing & Promotion
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The Global Certificate in Author Marketing & Promotion is a comprehensive course designed to empower learners with the essential skills needed to thrive in the competitive publishing industry. This course is critical for aspiring authors, literary agents, publishers, and marketing professionals who seek to understand the intricacies of book promotion and marketing.

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AboutThisCourse

In this course, learners will gain in-depth knowledge of author platforms, social media marketing, email marketing, book launch strategies, and Amazon algorithms. By the end of this program, learners will have a solid understanding of how to market and promote books effectively, leading to increased visibility, sales, and career advancement opportunities. With the publishing industry's growing demand for skilled marketing professionals, this course is a valuable investment in one's career. Learners will be equipped with the skills and knowledge needed to succeed in a rapidly changing industry, providing them with a competitive edge in the job market and enabling them to make a significant impact in the literary world.

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CourseDetails

• Author Platform Development & Maintenance
• Book Launch Strategies
• Social Media Marketing for Authors
• Content Marketing for Books
• Email Marketing for Author-Reader Engagement
• Paid Advertising for Books
• Metrics & Analytics in Author Marketing
• Working with Book Reviewers & Influencers
• Branding and Positioning for Authors
• Creating & Managing Author Events

CareerPath

The Global Certificate in Author Marketing & Promotion focuses on the ever-evolving world of marketing and promoting books and authors. This section represents relevant statistics through a 3D pie chart showcasing job market trends, salary ranges, or skill demand in the UK. Roles within the author marketing and promotion industry include traditional publicists, literary agents, social media managers, content writers, book cover designers, editors, and marketing consultants. Each role plays a critical part in promoting authors and their work in the competitive literary landscape. In the UK, traditional publicists hold a significant share of the job market, followed by literary agents and social media managers. Content writers, book cover designers, editors, and marketing consultants also contribute to the industry, albeit in smaller numbers. This responsive 3D pie chart offers valuable insights into the industry, illustrating the importance of each role in the author marketing and promotion sector.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

NoPriorQualifications

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NotRegulatedAuthorized
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FastTrack GBP £140

CompleteInOneMonth

AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

CompleteInTwoMonths

FlexibleLearningPace

TwoThreeHoursPerWeek
RegularCertificateDelivery
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FullCourseAccess
DigitalCertificate
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GLOBAL CERTIFICATE IN AUTHOR MARKETING & PROMOTION

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London School of International Business (LSIB)

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05 May 2025

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