Advanced Certificate in Short-Form Video Advertising

Name: Advanced Certificate in Short-Form Video Advertising
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The Advanced Certificate in Short-Form Video Advertising is a comprehensive course designed to meet the growing demand for short-form video content in today's digital marketing landscape. This course emphasizes the importance of brevity, creativity, and engagement in creating impactful video ads that drive results.

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AboutThisCourse

In this program, learners will gain essential skills in concept development, scriptwriting, shooting, editing, and analyzing the performance of short-form video ads. They will also explore industry-standard tools and techniques, enabling them to create high-quality video content that resonates with target audiences and boosts brand awareness. With the explosive growth of social media platforms and the increasing popularity of video content, this course is crucial for marketing professionals seeking to advance their careers and stay ahead of the curve. By mastering the art of short-form video advertising, learners will be well-positioned to make meaningful contributions to their organizations and drive business success.

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CourseDetails

• Video Production Techniques
• Short-Form Video Advertising Strategies
• Storytelling in Short-Form Video Ads
• Social Media Platforms for Video Advertising
• Video Analytics and Metrics
• Understanding Video Ad Formats
• Creating Engaging Video Content
• Targeting and Optimization in Short-Form Video Advertising
• Video Editing Techniques for Short-Form Ads
• Best Practices in Video Advertising Ethics

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Short-form video advertising is a rapidly growing field in the UK, providing exciting career opportunities for creatives and marketers alike. Our Advanced Certificate in Short-Form Video Advertising prepares you for in-demand roles, such as video editor, motion graphics designer, scriptwriter, and sound designer. **Video Editor (45%)** As a video editor, you'll be responsible for assembling raw footage, adding special effects, and ensuring the final product meets project requirements. Video editing is a critical aspect of short-form video advertising, requiring a keen eye for detail, creativity, and technical expertise. **Motion Graphics Designer (30%)** Motion graphics designers create stunning visuals and animations that enhance brand messaging in short-form video advertisements. In this role, you'll combine artistic talent with technical skills to develop eye-catching designs and animations that resonate with target audiences. **Scriptwriter (15%)** Scriptwriters play a vital role in short-form video advertising by crafting compelling narratives and dialogue that engage viewers and communicate key messages. With strong storytelling abilities and an understanding of marketing principles, scriptwriters help shape effective video advertisements. **Sound Designer (10%)** Sound designers create and implement audio elements that enrich short-form video advertisements. This role requires a deep understanding of sound production, editing, and mixing techniques, as well as the ability to work closely with other team members to ensure a cohesive final product.

EntryRequirements

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ProficiencyEnglish
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BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN SHORT-FORM VIDEO ADVERTISING

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London School of International Business (LSIB)

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05 May 2025

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