Global Certificate in Email Marketing: Gen Z Engagement

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The Global Certificate in Email Marketing: Gen Z Engagement course is a professional program designed to equip learners with the essential skills needed to excel in email marketing, particularly in engaging the Gen Z demographic. This course highlights the importance of email marketing in today's digital landscape, where businesses strive to maintain a strong connection with their customers.

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AboutThisCourse

With the rise of Gen Z as a significant consumer group, understanding their communication preferences and adapting marketing strategies accordingly is crucial. This course offers insights into Gen Z's digital behavior and how to create effective, personalized email campaigns that resonate with this demographic. By completing this course, learners will develop a strong foundation in email marketing principles and Gen Z engagement techniques, enhancing their career prospects in various industries. The course is industry-demanded and emphasizes hands-on experience, enabling learners to create and manage successful email marketing campaigns targeted at Gen Z.

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CourseDetails

• Unit 1: Understanding Gen Z: Demographics, Behaviors & Email Preferences
• Unit 2: Email Design for Gen Z: Visual Appeal & User Experience
• Unit 3: Personalization Strategies in Email Marketing for Gen Z
• Unit 4: Crafting Compelling Email Content: Storytelling & Engagement
• Unit 5: Mobile Optimization: Ensuring Seamless Email Experience
• Unit 6: Interactive Elements: Gamification, Quizzes & GIFs
• Unit 7: Data-Driven Email Marketing: Metrics, Analytics & Segmentation
• Unit 8: Integrating Email Marketing with Social Media & Influencer Campaigns
• Unit 9: Compliance & Best Practices: CAN-SPAM, GDPR & Privacy
• Unit 10: Future-Proofing Email Marketing for Gen Z: Emerging Trends & Technologies

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
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GLOBAL CERTIFICATE IN EMAIL MARKETING: GEN Z ENGAGEMENT
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London School of International Business (LSIB)
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05 May 2025
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