Executive Development Programme in Marketing Analytics Strategy & Implementation

Name: Executive Development Programme in Marketing Analytics Strategy & Implementation
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The Executive Development Programme in Marketing Analytics, Strategy & Implementation is a certificate course designed to empower professionals with essential skills in marketing analytics. In today's data-driven world, marketers who can leverage data to make informed decisions have a significant advantage.

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AboutThisCourse

This course focuses on enhancing learners' ability to analyze marketing data, develop effective marketing strategies, and implement data-driven solutions. The course is crucial for professionals who want to stay ahead in the marketing industry, where data analytics is becoming increasingly important. It equips learners with the necessary skills to interpret marketing data, identify trends, and make data-driven decisions that can drive business growth. By the end of the course, learners will have a solid understanding of marketing analytics and its application in strategy development and implementation. This course is highly relevant in today's job market, where there is a growing demand for marketing professionals who can leverage data to drive business success. By completing this course, learners will be well-positioned to advance their careers in marketing, whether in a management or specialist role. They will have the skills and knowledge to lead marketing teams, develop effective marketing strategies, and drive business growth through data-driven decision-making.

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CourseDetails

• Marketing Analytics Overview
• Data-Driven Marketing Strategies
• Segmentation and Customer Analytics
• Marketing Mix Modeling and Optimization
• Digital Analytics and Attribution Modeling
• Social Media Analytics and Monitoring
• Marketing Analytics Tools and Technologies
• Building and Leading Analytics Teams
• Communicating Analytics Insights to Stakeholders
• Implementing a Data-Driven Marketing Culture

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN MARKETING ANALYTICS STRATEGY & IMPLEMENTATION

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London School of International Business (LSIB)

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05 May 2025

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