Professional Certificate Mobile Customer Journey: Data-Driven Optimization

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The Professional Certificate Mobile Customer Journey: Data-Driven Optimization course is essential for professionals aiming to enhance their skills in mobile marketing and data analysis. This course focuses on the customer journey in mobile marketing, teaching learners how to optimize mobile experiences using data-driven strategies.

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AboutThisCourse

With the increasing demand for mobile marketing experts, this certificate course is a perfect fit for those looking to advance their careers. Learners will gain hands-on experience in mobile analytics tools such as Google Analytics, Adobe Analytics, and Firebase. They will also learn how to use A/B testing and multivariate testing to improve mobile conversion rates. By the end of the course, learners will have a solid understanding of mobile customer journeys and the skills to drive growth and engagement for mobile-focused businesses. Overall, this course empowers learners with the essential skills needed for career advancement in the rapidly growing mobile marketing industry. Key Takeaways: Understand mobile customer journeys and how to optimize them using data-driven strategies Gain hands-on experience in mobile analytics tools and A/B testing Drive growth and engagement for mobile-focused businesses Advance your career in the rapidly growing mobile marketing industry

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โ€ข User Research and Journey Mapping
โ€ข Data Collection Methods for Mobile
โ€ข Mobile Analytics Tools and Techniques
โ€ข Data Analysis for Customer Journey Optimization
โ€ข A/B Testing and Experimentation in Mobile
โ€ข Personalization Strategies for Mobile Customer Journey
โ€ข Mobile Customer Segmentation and Targeting
โ€ข Metrics and KPIs for Measuring Mobile Customer Journey Success
โ€ข Data Privacy and Security in Mobile Customer Journey
โ€ข Best Practices for Data-Driven Mobile Customer Journey Optimization

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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PROFESSIONAL CERTIFICATE MOBILE CUSTOMER JOURNEY: DATA-DRIVEN OPTIMIZATION
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London School of International Business (LSIB)
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05 May 2025
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