Global Certificate in Sports Media Buying: Ad Targeting

Name: Global Certificate in Sports Media Buying: Ad Targeting
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The Global Certificate in Sports Media Buying: Ad Targeting is a comprehensive course that equips learners with essential skills for career advancement in the sports media industry. This course emphasizes the importance of strategic media planning, ad targeting, and negotiation in the dynamic world of sports media buying.

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AboutThisCourse

With the rapid growth of sports media and advertising, there is increasing industry demand for professionals who can effectively navigate the complex landscape of sports media buying. This course provides learners with practical knowledge and skills to succeed in this competitive field. Throughout the course, learners will explore the latest trends and best practices in sports media buying, including programmatic advertising, cross-channel targeting, and data-driven decision making. They will also gain hands-on experience in negotiating and buying media across various sports properties and platforms. By the end of the course, learners will have a deep understanding of the sports media buying ecosystem and be prepared to take on leadership roles in this exciting and growing industry.

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CourseDetails

• Sports Media Buying Fundamentals
• Understanding Target Audiences
• Sports Advertising Landscape
• Programmatic Advertising in Sports
• Cross-Channel Sports Media Planning
• Data-Driven Audience Segmentation
• Measuring Sports Media Buying Success
• Emerging Trends in Sports Ad Targeting
• Ethical Considerations in Sports Advertising
• Case Studies in Sports Media Buying

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN SPORTS MEDIA BUYING: AD TARGETING

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London School of International Business (LSIB)

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05 May 2025

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