Certificate in Ad Engagement Metrics Essentials

Name: Certificate in Ad Engagement Metrics Essentials
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The Certificate in Ad Engagement Metrics Essentials is a comprehensive course designed to empower learners with the essential skills needed to excel in the ever-evolving digital advertising landscape. This course focuses on the importance of ad engagement metrics, a critical aspect of digital marketing that measures user interaction with online ads.

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AboutThisCourse

In today's data-driven world, understanding ad engagement metrics is vital for making informed decisions, optimizing campaigns, and driving business growth. This course covers key topics such as click-through rates, bounce rates, conversion rates, and dwell time, among others. By the end of this course, learners will have a deep understanding of these metrics and how to leverage them to improve ad performance and maximize ROI. With the growing demand for digital marketing professionals, this course is an excellent opportunity for learners to enhance their skills and advance their careers. By earning this certification, learners will demonstrate their expertise in ad engagement metrics, making them stand out in a competitive job market.

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CourseDetails

• Impressions & Viewability
• Click-Through Rate (CTR)
• Conversion Rate
• Cost-Per-Click (CPC)
• Cost-Per-Mille (CPM)
• Return on Ad Spend (ROAS)
• Bounce Rate
• Engagement Metrics (Likes, Shares, Comments)
• Frequency & Reach Metrics
• Attribution Metrics

CareerPath

``` Explore this Certificate in Ad Engagement Metrics Essentials to understand the current job market trends in the UK. The 3D pie chart showcases various roles such as Digital Marketing Specialist, Ad Operations Manager, Data Analyst, SEO Specialist, and Social Media Manager. The chart highlights the percentage of their presence in the job market, offering insights into the demand for these roles. With transparent background and responsive design, this visual representation efficiently showcases the industry relevance of each position. ```

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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CERTIFICATE IN AD ENGAGEMENT METRICS ESSENTIALS

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London School of International Business (LSIB)

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05 May 2025

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