Global Certificate in Ad Campaign Tracking for Startups

Name: Global Certificate in Ad Campaign Tracking for Startups
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The Global Certificate in Ad Campaign Tracking for Startups is a comprehensive course designed to meet the industry's growing demand for professionals skilled in ad campaign tracking. This course emphasizes the importance of data-driven decision-making in startups, focusing on ad campaign tracking to optimize marketing efforts and maximize ROI.

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AboutThisCourse

By enrolling in this course, learners will gain essential skills in ad campaign tracking tools, enabling them to measure campaign performance, analyze user behavior, and identify opportunities for improvement. These skills are highly sought after in today's data-driven marketing landscape, making this course an excellent opportunity for career advancement. Through hands-on exercises and real-world examples, learners will develop a deep understanding of ad campaign tracking best practices and how to apply them to startups of any size or industry. By the end of the course, learners will have the skills and knowledge necessary to drive meaningful results through effective ad campaign tracking.

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CourseDetails

• Unit 1: Introduction to Ad Campaign Tracking
• Unit 2: Understanding Key Performance Indicators (KPIs)
• Unit 3: Setting up Google Analytics for Startups
• Unit 4: Implementing UTM Parameters in Ad Campaigns
• Unit 5: Tracking Conversions and Goals
• Unit 6: Analyzing Ad Campaign Performance
• Unit 7: A/B Testing and Optimization Techniques
• Unit 8: Integrating Ad Campaign Tracking with CRM Systems
• Unit 9: Best Practices for Cross-Channel Ad Campaign Tracking
• Unit 10: Leveraging Insights for Data-Driven Decision Making

CareerPath

This section showcases the demand for various ad campaign tracking roles in startups across the UK, represented through a 3D pie chart. The chart highlights the percentage of job market trends for each role, making it easy to grasp the industry relevance of each position. *Digital Marketing Specialist*: This role takes up the largest percentage of the job market, indicating a high demand for professionals capable of managing and optimizing ad campaigns across multiple platforms. *SEO Specialist*: As search engine optimization remains crucial for business visibility, the demand for professionals with SEO expertise remains strong. *Social Media Manager*: Social media platforms are increasingly important for ad campaigns. Consequently, businesses require skilled professionals to manage and optimize their social media presence. *Content Marketing Specialist*: The role of content marketing specialists revolves around creating engaging, high-quality content to drive traffic, leads, and sales for a business. *PPC Specialist*: Pay-per-click (PPC) campaigns require dedicated professionals to manage ad spend, targeting, and optimization for maximum ROI. This 3D pie chart offers a visual representation of these roles, emphasizing their significance in the UK's job market and the demand for skilled professionals in ad campaign tracking for startups.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN AD CAMPAIGN TRACKING FOR STARTUPS

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London School of International Business (LSIB)

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05 May 2025

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