Global Certificate in Remarketing & Conversion Rate Optimization

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The Global Certificate in Remarketing & Conversion Rate Optimization is a comprehensive course designed to enhance your digital marketing skills. This certification program focuses on advanced strategies to re-engage lost website visitors and improve conversion rates.

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AboutThisCourse

In today's data-driven world, understanding customer behavior and optimizing marketing efforts is crucial. This course equips learners with essential skills to analyze user data, create effective remarketing campaigns, and boost conversion rates. It also covers A/B testing, personalization, and attribution modeling. With the increasing demand for digital marketing professionals, this course offers a great opportunity for career advancement. By earning this certification, learners demonstrate their expertise in remarketing and conversion rate optimization, making them more attractive to employers and increasing their value in the job market.

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โ€ข Remarketing Fundamentals: Understanding the basics of remarketing, its importance, and how it helps in conversion rate optimization.
โ€ข Behavioral Analysis: Learning to analyze user behavior and psychographics for effective remarketing campaigns.
โ€ข Retargeting Strategies: Exploring various retargeting tactics, including pixel-based and list-based methods.
โ€ข Dynamic Remarketing: Delving into the creation and management of dynamic remarketing campaigns.
โ€ข Segmentation & Personalization: Utilizing audience segmentation and personalized content to optimize conversion rates.
โ€ข A/B Testing & Optimization: Implementing A/B testing methodologies and best practices to improve remarketing performance.
โ€ข Measurement & Attribution: Tracking and measuring the impact of remarketing campaigns on conversion rates, and understanding attribution models.
โ€ข Legal & Ethical Considerations: Examining legal and ethical issues related to user data and privacy in remarketing and conversion rate optimization.

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  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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GLOBAL CERTIFICATE IN REMARKETING & CONVERSION RATE OPTIMIZATION
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London School of International Business (LSIB)
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05 May 2025
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