Global Certificate in PR Measurement & Analytics Strategies

Name: Global Certificate in PR Measurement & Analytics Strategies
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The Global Certificate in PR Measurement & Analytics Strategies is a comprehensive course designed to empower PR professionals with the skills to measure and analyze the impact of their communication strategies. In an era where data-driven decision making is paramount, this course is increasingly important.

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AboutThisCourse

It provides learners with the latest industry insights and best practices in PR measurement and analytics, thereby enhancing their ability to demonstrate the ROI of PR campaigns. With the demand for PR professionals who can effectively measure and analyze data on the rise, this course equips learners with essential skills for career advancement. It offers practical, hands-on experience in using various PR measurement and analytics tools, enabling learners to strategically plan, execute, and assess PR initiatives. By the end of the course, learners will have a solid understanding of PR measurement and analytics strategies, making them valuable assets in any PR or communication team.

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CourseDetails

• PR Measurement Foundations
• Key Performance Indicators (KPIs) in PR
• Media Monitoring Techniques
• Digital PR Analytics
• Data Analysis for PR Professionals
• AVEs vs. Modern PR Metrics
• ROI Calculation in PR Campaigns
• Integrating PR Measurement with Business Goals
• Case Studies in PR Measurement & Analytics
• Ethical Considerations in PR Measurement

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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GLOBAL CERTIFICATE IN PR MEASUREMENT & ANALYTICS STRATEGIES

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London School of International Business (LSIB)

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05 May 2025

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