Global Certificate Sales & Marketing: A Data-Driven Approach

Name: Global Certificate Sales & Marketing: A Data-Driven Approach
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The Global Certificate in Sales & Marketing: A Data-Driven Approach is a comprehensive course designed to equip learners with essential skills for career advancement in the modern data-driven business landscape. This course emphasizes the importance of data-driven decision making in sales and marketing strategies, making it highly relevant in today's data-centric world.

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AboutThisCourse

With the increasing demand for data-savvy marketing professionals, this course offers a timely and valuable opportunity for learners to enhance their skillset and stay competitive in the industry. It provides hands-on experience with the latest tools and techniques for data analysis, enabling learners to optimize sales and marketing campaigns, improve customer engagement, and drive business growth. By completing this course, learners will gain a deep understanding of the sales and marketing funnel, customer segmentation, targeting, positioning, and performance measurement. They will also develop critical thinking and problem-solving skills, making them well-prepared to tackle complex business challenges and advance their careers in sales and marketing.

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CourseDetails

• Data-Driven Sales & Marketing Strategies
• Understanding Customer Data & Analytics
• Sales & Marketing Metrics & Key Performance Indicators (KPIs)
• Utilizing Marketing Automation & CRM Tools
• Targeting & Segmentation for Personalized Marketing
• A/B Testing & Conversion Rate Optimization
• Data Storytelling & Visualization Techniques
• Sales & Marketing Alignment & Collaboration
• Leveraging Artificial Intelligence & Machine Learning in Sales & Marketing
• Global Sales & Marketing Ethics & Compliance

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE SALES & MARKETING: A DATA-DRIVEN APPROACH

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London School of International Business (LSIB)

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05 May 2025

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