Global Certificate Sales & Marketing: A Transformative Approach

Name: Global Certificate Sales & Marketing: A Transformative Approach
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The Global Certificate in Sales & Marketing: A Transformative Approach is a comprehensive course designed to empower learners with essential skills for career advancement in the modern business landscape. This certificate program focuses on the importance of innovative and customer-centric strategies, equipping learners with the knowledge and tools to drive sales and marketing success in the global market.

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AboutThisCourse

In an era where digital transformation and data-driven decision-making are crucial, this course covers critical topics such as customer relationship management, digital marketing, market research, and sales force management. By completing this program, learners will demonstrate their commitment to professional development, thereby increasing their industry demand and competitiveness. By merging industry best practices, real-world examples, and actionable insights, this certificate course ensures that learners are not only well-versed in the latest sales and marketing techniques but also able to apply these strategies to transform their organizations and achieve long-term success.

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CourseDetails

• Sales Fundamentals: Understanding the sales process, building relationships, identifying customer needs, and closing techniques.
• Marketing Basics: Marketing mix, customer segmentation, targeting, positioning, branding, and digital marketing channels.
• Data-Driven Decision Making: Analyzing sales and marketing data, using data visualization tools, and making data-driven decisions.
• Cross-Cultural Communication: Communicating effectively with people from different cultures, understanding cultural nuances, and avoiding cultural faux pas.
• Sales & Marketing Ethics: Understanding ethical considerations in sales and marketing, avoiding unethical practices, and building trust with customers.
• Customer Experience Management: Creating positive customer experiences, managing customer feedback, and developing customer loyalty.
• Sales & Marketing Technology: Understanding and using sales and marketing technology, including CRM systems, marketing automation, and analytics tools.
• Innovation in Sales & Marketing: Identifying opportunities for innovation, developing creative sales and marketing strategies, and staying up-to-date with industry trends.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE SALES & MARKETING: A TRANSFORMATIVE APPROACH

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London School of International Business (LSIB)

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05 May 2025

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