Global Certificate in Visual Selling & Brand Building

Name: Global Certificate in Visual Selling & Brand Building
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The Global Certificate in Visual Selling & Brand Building is a comprehensive course designed to empower learners with essential skills in visual communication and brand development. In today's digital age, visual selling has become a critical aspect of marketing and sales, with businesses striving to create compelling visual narratives to engage customers and build brand loyalty.

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AboutThisCourse

This course is essential for professionals looking to advance their careers in marketing, branding, sales, and communication fields. It provides learners with the latest tools and techniques for creating impactful visual content, building and managing brands, and leveraging data-driven insights to inform decision-making. By the end of the course, learners will have gained a deep understanding of the principles of visual selling and brand building, and will be equipped with the skills to create compelling visual narratives that drive sales and engagement. With a Global Certificate in Visual Selling & Brand Building, learners will have a competitive edge in the job market and be well-positioned to advance their careers in this exciting and dynamic field.

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CourseDetails

• Visual Storytelling Techniques: Understanding the power of visuals in communication, creating compelling narratives, and using visual elements to engage audiences.
• Brand Identity Development: Defining brand values, mission, vision, and personality, and translating them into a consistent visual identity.
• Color Psychology in Marketing: Exploring the emotional and psychological impact of colors on consumer behavior and brand perception.
• Typography and Design Principles: Mastering typographic hierarchy, alignment, contrast, and other design fundamentals to create visually appealing content.
• Visual Selling Strategies: Leveraging visuals to persuade, influence, and convert prospects into customers, emphasizing the importance of storytelling and emotional connection.
• Social Media Visuals and Best Practices: Designing visuals tailored to various social media platforms, considering platform-specific trends and user behavior.
• Data Visualization for Business: Presenting data in a clear, concise, and engaging manner to support decision-making and storytelling.
• Visual Analytics in Marketing: Analyzing visual data to optimize marketing campaigns, measure performance, and identify trends.
• Design Tools and Software: Familiarizing with industry-standard tools for creating and editing visuals, including Adobe Creative Suite, Canva, and Sketch.
• Accessibility in Visual Design: Ensuring visual content is accessible to individuals with disabilities, following Web Content Accessibility Guidelines (WCAG) and other best practices.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

CompleteInOneMonth

AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN VISUAL SELLING & BRAND BUILDING

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London School of International Business (LSIB)

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05 May 2025

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