Executive Development Programme in Disability in Theatre: Marketing Essentials

Name: Executive Development Programme in Disability in Theatre: Marketing Essentials
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The Executive Development Programme in Disability in Theatre: Marketing Essentials is a certificate course designed to empower professionals with the necessary skills to effectively market theatre productions that involve disabled performers. This programme highlights the importance of inclusivity and accessibility in the arts, addressing the growing industry demand for experts who can promote and support disability-inclusive theatre.

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AboutThisCourse

By enrolling in this course, learners will gain essential marketing skills tailored to the theatre industry, with a focus on disability-inclusive practices. They will learn how to develop inclusive marketing strategies, communicate the value of disability-inclusive theatre to various stakeholders, and navigate the unique challenges and opportunities that arise when marketing theatre productions involving disabled performers. Upon completion, learners will be equipped with the skills and knowledge to drive successful marketing campaigns, advance their careers, and contribute to a more inclusive theatre industry.

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CourseDetails

• Understanding Disability in Theatre
• Importance of Disability Inclusion in Theatre Marketing
• Accessible Marketing Strategies for Disability Theatre
• Utilizing Social Media for Disability Theatre Promotion
• Creating Inclusive Events and Spaces for Disability Theatre
• Engaging with Disability Communities through Targeted Marketing
• Measuring Success: Accessible Metrics for Disability Theatre Marketing
• Overcoming Barriers in Disability Theatre Marketing
• Best Practices for Inclusive Language in Disability Theatre Marketing

CareerPath

In the UK theatre industry, various roles contribute to the success of a production. By analyzing job market trends, we can see that specific roles dominate the scene. This 3D pie chart illustrates the percentage of job market trends for various theatre roles, providing an engaging perspective on skill demand. Directing (15%) - A theatre director's role involves overseeing the entire production process, from rehearsals to performances. Strong leadership, communication, and artistic skills are essential for this position. Playwriting (25%) - A playwright is responsible for creating the script, which forms the foundation of any theatrical production. Playwrights need creativity, a strong understanding of storytelling, and the ability to convey emotions through dialogue. Acting (30%) - Actors bring the script to life through their performances. Versatility, emotional depth, and exceptional communication skills are vital for this role in the theatre industry. Producing (20%) - A theatre producer manages the production's financial and administrative aspects, ensuring its success. Organizational, leadership, and marketing skills are crucial for this role. Stage Management (10%) - A stage manager coordinates all aspects of a production during rehearsals and performances. Attention to detail, strong communication, and problem-solving skills are essential for this role in the theatre.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
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BasicComputerSkills
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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN DISABILITY IN THEATRE: MARKETING ESSENTIALS

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London School of International Business (LSIB)

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05 May 2025

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