Executive Development Programme Leading Authentically in Marketing

Name: Executive Development Programme Leading Authentically in Marketing
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The Executive Development Programme in Leading Authentically in Marketing is a certificate course designed to empower marketing professionals with essential skills for career advancement. In today's fast-paced and competitive business landscape, authentic leadership is critical to success.

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AboutThisCourse

This programme emphasizes the importance of authenticity in marketing leadership and provides learners with the tools and techniques necessary to lead authentically. The course covers a range of topics, including self-awareness, emotional intelligence, ethical decision-making, and effective communication. The programme is highly relevant to the current industry demands, with a focus on building trust, fostering innovation, and driving growth. Learners will gain a deep understanding of the latest marketing trends and best practices, enabling them to make informed decisions and lead their teams with confidence. Upon completion of the course, learners will be equipped with the essential skills needed to excel in their careers, including the ability to inspire and motivate teams, build strong relationships with stakeholders, and drive business success through authentic leadership.

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CourseDetails

• Leading Authentically in Marketing: Developing Personal Brand and Values
• Understanding Marketing Fundamentals and Current Trends
• Strategic Marketing Planning and Implementation
• Building and Managing Customer Relationships
• Marketing Analytics and Data-Driven Decision Making
• Ethical Considerations in Marketing Leadership
• Communication and Collaboration Skills for Marketing Executives
• Driving Innovation and Creativity in Marketing Strategies
• Balancing Short-term Goals with Long-term Vision in Marketing Leadership

CareerPath

Explore the ever-evolving landscape of marketing with our Executive Development Programme, centred on leading authentically in marketing. This section highlights the latest job market trends in the UK for marketing professionals. The 3D pie chart below provides a clear picture of the most in-demand marketing roles in the industry. In the competitive world of marketing, understanding the job market trends is crucial for career advancement. By staying informed about the latest roles, salary ranges, and skill demands, marketing professionals can make more educated decisions about their career paths and continue to grow their expertise. Our Executive Development Programme equips marketing leaders with the skills and insights needed to stay ahead in the ever-changing marketing landscape. Our curriculum covers essential topics, such as: * Authentic leadership in marketing * Strategic marketing management * Digital marketing transformation * Implementing ethical marketing practices * Building high-performing marketing teams Our programme is designed for marketing professionals who aspire to lead authentically and make a lasting impact on their organisations. Join us in our journey to develop the next generation of marketing leaders and drive success in your career.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME LEADING AUTHENTICALLY IN MARKETING

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London School of International Business (LSIB)

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05 May 2025

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