Professional Certificate E-commerce PR and Media Outreach

Name: Professional Certificate E-commerce PR and Media Outreach
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The Professional Certificate in E-commerce PR and Media Outreach is a crucial course designed to empower learners with the skills to excel in digital public relations. In an era where e-commerce thrives, understanding how to effectively manage brand reputation and engage with media outlets is paramount.

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AboutThisCourse

This course is in high demand, as businesses increasingly rely on digital media to reach their target audience. By enrolling, you'll gain essential skills in media outreach, crisis management, and data-driven storytelling, setting you apart in the job market. Throughout the course, you'll learn how to create compelling narratives, build strong media relationships, and leverage data to drive PR strategies. By the end, you'll be equipped with the skills necessary to advance your career in e-commerce PR and media outreach, making you a valuable asset to any organization.

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CourseDetails

• E-commerce PR Fundamentals
• Building an Online Presence
• Developing a Media Outreach Strategy
• Identifying & Engaging with Target Media
• Crafting Effective Press Releases
• Leveraging Social Media for PR
• Measuring PR Success in E-commerce
• Building Relationships with Journalists & Influencers
• Preparing for Crisis Management

CareerPath

In the UK e-commerce industry, the demand for skilled professionals in PR and Media Outreach is on the rise. The above 3D pie chart highlights the three most sought-after roles and their respective market trends. 1. **E-commerce PR Specialist (40%)**: As businesses continue to expand their online presence, the need for E-commerce PR Specialists grows. These professionals play a vital role in shaping and maintaining a positive brand image for companies operating in the digital space. 2. **Media Outreach Specialist (35%)**: Media Outreach Specialists are responsible for building connections and collaborations with various media outlets. Their primary objective is to enhance the brand visibility of e-commerce businesses by securing features and mentions in relevant publications. 3. **Digital Marketing Manager (25%)**: These professionals oversee a wide range of digital marketing efforts, from SEO and content marketing to social media and email campaigns. In the e-commerce sector, Digital Marketing Managers must stay up-to-date with the latest trends and technologies to drive traffic, improve conversion rates, and maximize revenue. Explore these exciting career paths in e-commerce PR and Media Outreach, and discover the opportunities that await you in the rapidly evolving UK digital market.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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PROFESSIONAL CERTIFICATE E-COMMERCE PR AND MEDIA OUTREACH

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London School of International Business (LSIB)

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05 May 2025

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