Executive Development Programme E-commerce CRM: Agile Strategies

Name: Executive Development Programme E-commerce CRM: Agile Strategies
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The Executive Development Programme (EDP) in E-commerce CRM: Agile Strategies certificate course is a professional training program designed to provide learners with essential skills in e-commerce Customer Relationship Management (CRM). This course is crucial in the current digital age, where businesses are increasingly adopting e-commerce platforms to reach a wider customer base.

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AboutThisCourse

The course focuses on agile strategies, which enable businesses to adapt quickly to changing market trends and customer preferences. Learners will gain a deep understanding of CRM systems, data-driven decision making, and personalization techniques that drive customer engagement and loyalty. With the growing demand for e-commerce professionals, this course provides learners with a competitive edge, enhancing their career advancement opportunities. By the end of the course, learners will be equipped with the necessary skills to lead CRM strategy in e-commerce businesses, making data-driven decisions, and driving customer engagement and loyalty.

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CourseDetails

• Agile CRM Strategies in E-commerce
• Understanding Customer Relationship Management (CRM)
• Importance of CRM in E-commerce
• Agile Methodology in CRM Implementation
• Benefits of Agile Strategies in CRM
• Key Components of Agile CRM
• Data-Driven CRM Decision Making
• Personalization in CRM: An Agile Approach
• Metrics and Analytics in Agile CRM
• Customer Segmentation and Targeting in Agile CRM

CareerPath

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The e-commerce CRM industry is booming, creating a high demand for skilled professionals who can help businesses effectively manage their customer relationships. This section highlights the roles and responsibilities of several key positions in this growing field, along with relevant salary ranges and job market trends in the UK. CRM Data Analyst: A CRM Data Analyst's primary responsibility is to collect, maintain, and analyze customer data to help businesses gain insights and make informed decisions. With a median salary of £30,000 in the UK, this role typically requires skills in data analysis, SQL, and CRM platforms. CRM Project Manager: CRM Project Managers oversee the planning, implementation, and coordination of CRM projects, ensuring they're completed on time and within budget. The median salary for this role in the UK is around £45,000, with required skills in project management, CRM platforms, and communication. CRM Developer: CRM Developers design, code, and implement CRM systems, ensuring seamless integration with other software tools and platforms. In the UK, CRM Developers earn a median salary of £40,000 and typically possess skills in programming languages, CRM platforms, and system integration. CRM Consultant: CRM Consultants provide expert advice and guidance to businesses, helping them optimize their CRM strategies and achieve their goals. With a median salary of £50,000 in the UK, this role often requires expertise in CRM platforms, business strategy, and customer relationship management.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME E-COMMERCE CRM: AGILE STRATEGIES

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London School of International Business (LSIB)

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05 May 2025

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