Executive Development Programme in Future of Mobile Ad Targeting

Name: Executive Development Programme in Future of Mobile Ad Targeting
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The Executive Development Programme in Future of Mobile Ad Targeting is a certificate course designed to empower professionals with the latest trends and strategies in mobile ad targeting. This programme emphasizes the importance of mobile ads in the current digital landscape, where mobile devices account for over half of global web traffic.

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AboutThisCourse

With the rapid growth of mobile usage and the continuous evolution of the ad tech industry, there is a high demand for professionals who can effectively navigate the future of mobile ad targeting. This course equips learners with essential skills in mobile ad strategy, data analysis, and cross-channel targeting, enabling them to make informed, data-driven decisions to optimize campaigns and maximize returns. By completing this programme, learners will be able to demonstrate their expertise in mobile ad targeting, setting them apart in a competitive job market and providing a strong foundation for career advancement. The course offers a unique opportunity for professionals to stay ahead of the curve and drive success for their organizations in the ever-evolving mobile ad landscape.

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CourseDetails

• Mobile Ad Targeting Fundamentals: Understanding the basics of mobile ad targeting, its importance, and how it works. • Targeting Techniques: Exploring various targeting techniques such as demographic, geographic, behavioral, and contextual targeting. • Data Analysis for Ad Targeting: Utilizing data analysis to optimize ad targeting and improve campaign performance. • Mobile Ad Formats: Examining different mobile ad formats, their strengths, and weaknesses, and how to choose the right format for specific campaigns. • Future of Mobile Ad Targeting: Understanding the latest trends and innovations in mobile ad targeting, including machine learning, AI, and programmatic advertising. • Privacy and Compliance: Ensuring compliance with privacy regulations, such as GDPR and CCPA, and understanding how to balance privacy concerns with effective ad targeting. • Measurement and Attribution: Utilizing measurement and attribution tools to track the success of mobile ad campaigns and make data-driven decisions. • Case Studies: Analyzing real-world case studies to understand the impact of mobile ad targeting on business outcomes.

CareerPath

In the Executive Development Programme for the Future of Mobile Ad Targeting, we focus on the most sought-after roles in the industry. With targeted training and workshops, we prepare professionals to excel in these areas. Our program includes: 1. **Mobile Ad Targeting Specialist**: These professionals are responsible for optimizing mobile ad campaigns, ensuring that ads reach the right audience at the right time. Demand for this role has increased dramatically, with a 40% share of the job market. 2. **Data Scientist**: As mobile ad targeting becomes more sophisticated, so does the need for professionals who can analyze large data sets and extract actionable insights. Data Scientists hold a 30% share of the job market. 3. **Mobile App Developer**: Creating engaging and user-friendly mobile apps is crucial for any business. Mobile App Developers make up 20% of the job market. 4. **Marketing Analyst**: These professionals analyze market trends, consumer behavior, and campaign performance, holding a 10% share of the job market. By offering a comprehensive Executive Development Programme tailored to these roles, we aim to empower professionals to thrive in the ever-evolving mobile ad targeting landscape.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN FUTURE OF MOBILE AD TARGETING

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London School of International Business (LSIB)

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05 May 2025

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