Global Certificate in Game Analytics and Metrics

Name: Global Certificate in Game Analytics and Metrics
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The Global Certificate in Game Analytics and Metrics is a comprehensive course that equips learners with the essential skills required to analyze and optimize games for enhanced user engagement and monetization. This course is crucial in today's gaming industry, where data-driven decision-making is vital for success.

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AboutThisCourse

With the increasing demand for game analytics experts, this course offers a unique opportunity to learn from industry professionals and gain hands-on experience with state-of-the-art tools and techniques. Learners will understand the importance of data analysis in game development, marketing, and user acquisition, and how to use data to improve game design and user experience. By the end of the course, learners will have a solid understanding of game analytics and metrics, enabling them to advance their careers in the gaming industry or pivot to new roles that require data analysis skills. In short, this course is an excellent investment for anyone looking to stay ahead in the rapidly evolving gaming industry and gain a competitive edge in the job market.

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CourseDetails

• Game Analytics Fundamentals: Introduction to game analytics, data-driven decision making, key performance indicators (KPIs) in games
• Data Collection Techniques: Telemetry data collection, event tracking, log analysis, A/B testing
• Data Visualization: Data visualization techniques, data storytelling, dashboard creation
• Player Segmentation: Player behavior analysis, cohort analysis, behavioral analytics
• Monetization Metrics: In-game purchase analysis, monetization strategies, average revenue per user (ARPU)
• Engagement Metrics: User retention, churn rate, session length, session interval
• Game Economy Design: Virtual goods, virtual currencies, game balance, economic systems
• Predictive Analytics: Predictive modeling, churn prediction, lifetime value (LTV) prediction
• Ethics in Game Analytics: Data privacy, user consent, responsible data usage

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
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BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN GAME ANALYTICS AND METRICS

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London School of International Business (LSIB)

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05 May 2025

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