Executive Development Programme in Influencer Video Marketing

Name: Executive Development Programme in Influencer Video Marketing
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The Executive Development Programme in Influencer Video Marketing is a certificate course designed to empower professionals with the necessary skills to excel in the rapidly growing field of video marketing. This programme emphasizes the significance of influencer video marketing and its impact on brand visibility and sales.

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AboutThisCourse

With the ever-increasing demand for visual content, businesses are on the lookout for experts who can create compelling video campaigns that resonate with their target audience. Enrolling in this course equips learners with essential skills such as video production, influencer partnerships, and data analysis. By gaining hands-on experience in creating and executing video marketing strategies, learners can enhance their career prospects and contribute significantly to their organization's growth. This programme not only provides theoretical knowledge but also offers practical insights into the industry, making it an ideal choice for professionals aiming to stay ahead in the evolving digital landscape.

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CourseDetails

• Understanding Influencer Video Marketing
• Identifying the Right Influencers for Your Brand
• Developing a Video Marketing Strategy for Influencer Campaigns
• Best Practices in Influencer Video Content Creation
• Measuring the Effectiveness of Influencer Video Marketing
• Building Long-Term Relationships with Influencers
• Legal and Ethical Considerations in Influencer Video Marketing
• Leveraging Data and Analytics in Influencer Video Marketing
• Case Studies of Successful Influencer Video Marketing Campaigns
• Trends and Future Directions in Influencer Video Marketing

CareerPath

In today's ever-evolving digital landscape, influencer video marketing has emerged as a powerful strategy for brands to connect with their target audience. We're excited to introduce our Executive Development Programme, which focuses on honing the skills necessary to succeed in this dynamic industry. The UK job market is reflecting the growing demand for professionals skilled in video influencer marketing. Our programme covers a range of roles, including Influencer Marketing Specialist, Content Creator (Video), Social Media Manager, Digital Marketing Manager, and SEO Specialist. Let's take a closer look at each role and the impact they have on the industry. **Influencer Marketing Specialist (45%)** These professionals are the driving force behind successful influencer marketing campaigns. They identify potential influencers, negotiate contracts, and track campaign performance to ensure maximum ROI. **Content Creator (Video) (25%)** Creating captivating and engaging video content is crucial in influencer marketing. Content Creators specialise in crafting stories that resonate with the target audience, fostering brand loyalty and awareness. **Social Media Manager (15%)** The role of a Social Media Manager revolves around managing brand presence across various social media platforms. They curate and schedule content, engage with the audience, and analyse performance metrics to optimise future campaigns. **Digital Marketing Manager (10%)** Digital Marketing Managers oversee all digital marketing efforts, focusing on strategies that drive growth and revenue. This role includes SEO, SEM, email marketing, and content marketing. **SEO Specialist (5%)** An SEO Specialist optimises websites and content to improve organic search engine rankings. This role is essential in influencer marketing, as higher search engine visibility translates to a broader reach and increased brand awareness.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN INFLUENCER VIDEO MARKETING

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London School of International Business (LSIB)

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05 May 2025

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