Executive Development Programme in Digital Marketing & IP Law

Name: Executive Development Programme in Digital Marketing & IP Law
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The Executive Development Programme in Digital Marketing & IP Law is a certificate course designed to meet the growing industry demand for professionals with a comprehensive understanding of digital marketing and intellectual property law. This programme emphasizes the importance of digital marketing in today's business landscape and the need to protect intellectual property in the digital space.

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AboutThisCourse

Through this course, learners will acquire essential skills in digital marketing strategies, social media, mobile marketing, and data analytics. They will also gain knowledge in IP law, including trademarks, patents, copyrights, and trade secrets. These skills are crucial for career advancement in various industries, including tech, marketing, legal, and e-commerce. By offering a holistic approach to digital marketing and IP law, this programme equips learners with the necessary tools to succeed in the digital age. It provides a competitive edge to professionals seeking to excel in their careers and stay updated with the latest industry trends.

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CourseDetails

• Digital Marketing Fundamentals
• Search Engine Optimization (SEO)
• Pay-Per-Click (PPC) Advertising
• Social Media Marketing & Advertising
• Content Marketing & Strategy
• Email Marketing
• Mobile Marketing
• Digital Marketing Analytics & Metrics
• Intellectual Property Law Basics
• Digital IP Rights & Protections
• Data Privacy & Security in Digital Marketing

CareerPath

The UK job market in Digital Marketing and IP Law is booming, with various roles and opportunities waiting for professionals who want to make their mark. Here's a sneak peek at the trends in the form of a 3D Pie Chart, focusing on some popular positions. - **Digital Marketing Manager**: With a 35% share, these professionals lead digital marketing teams and work on strategies across various platforms. - **SEO Specialist**: Claiming 20% of the market, these experts optimize websites for search engines, helping businesses rank higher in search results. - **Content Marketing Specialist**: 15% of the market consists of these professionals, who develop and manage content strategies to engage audiences. - **PPC Specialist**: Taking up 10%, these specialists are in charge of Pay-Per-Click campaigns, ensuring businesses optimize their ad spending. - **Social Media Manager**: Also with a 10% share, they handle a company's presence on social media platforms, engaging users and enhancing brand awareness. - **IP Lawyer**: A 10% share is dedicated to this role, which deals with intellectual property rights, protecting businesses and their inventions. These roles represent the top opportunities in the Digital Marketing and IP Law sectors; there's a growing demand for professionals with the right skills. The Executive Development Programme helps candidates get job-ready by providing in-depth knowledge and training in these fields. Whether you're just starting or looking to advance, this programme is the perfect choice for a successful and rewarding career.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN DIGITAL MARKETING & IP LAW

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London School of International Business (LSIB)

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05 May 2025

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