Professional Certificate in IP & SEM: Results-Oriented
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• Introduction to Intellectual Property (IP) and Search Engine Marketing (SEM)
• Understanding Trademarks, Patents, and Copyrights in Digital Marketing
• Legal Frameworks for IP Protection in SEM
• Utilizing Keyword Research for IP & SEM Strategies
• Creating Results-Oriented SEM Campaigns with IP Protection in Mind
• Monitoring and Enforcing IP Rights in SEM
• Balancing Brand Protection and Competition in SEM
• Case Studies: Successful IP & SEM Integration
• Future Trends and Best Practices in IP & SEM
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EntryRequirements
- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- NotAccreditedRecognized
- NotRegulatedAuthorized
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- ThreeFourHoursPerWeek
- EarlyCertificateDelivery
- OpenEnrollmentStartAnytime
- TwoThreeHoursPerWeek
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