Professional Certificate in SEM & IP: Legal Best Practices

Name: Professional Certificate in SEM & IP: Legal Best Practices
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The Professional Certificate in SEM & IP: Legal Best Practices course is a comprehensive program that provides learners with essential skills in Search Engine Marketing (SEM) and Intellectual Property (IP) law. This course is critical for professionals who want to advance their careers in digital marketing, advertising, and legal industries.

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AboutThisCourse

In today's digital age, SEM is a crucial component of any successful marketing strategy. This course covers the latest SEM best practices, including keyword research, ad copywriting, and analytics. Learners will also gain a deep understanding of IP law, including trademarks, patents, and copyrights. This knowledge is essential for protecting a company's brand and avoiding legal disputes. By completing this course, learners will be equipped with the skills and knowledge needed to develop and implement effective SEM campaigns and navigate the complex world of IP law. This course is in high demand, as businesses increasingly rely on digital marketing and protect their intellectual property.

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CourseDetails

• Introduction to SEM & IP Law
• Understanding Intellectual Property Rights
• Best Practices for SEM & Trademark Protection
• Copyright Law & SEM: What You Need to Know
• Legal Considerations for Keyword Selection in SEM
• SEM Ad Copy: Legal Guidelines & Best Practices
• Protecting Your Brand in Paid Search Advertising
• Monitoring & Enforcing SEM & IP Legal Compliance
• Case Studies: SEM & IP Legal Best Practices

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN SEM & IP: LEGAL BEST PRACTICES

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London School of International Business (LSIB)

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05 May 2025

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