Certificate in Hotel Search Engine Marketing Fundamentals

Name: Certificate in Hotel Search Engine Marketing Fundamentals
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Certificate in Hotel Search Engine Marketing Fundamentals: This course is essential for individuals seeking to excel in the competitive hospitality industry. With the increasing importance of online presence, hotels require professionals who can effectively market their properties on search engines.

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AboutThisCourse

This course covers the fundamentals of search engine marketing, including search engine optimization and pay-per-click advertising. Learners will gain practical skills in keyword research, on-page optimization, link building, and analytics. The course is designed to equip learners with the necessary skills to drive organic traffic, improve search engine rankings, and increase revenue for hotels. By completing this course, learners will be well-prepared for career advancement in hotel search engine marketing.

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CourseDetails

• Unit 1: Introduction to Hotel Search Engine Marketing
• Unit 2: Keyword Research for Hotel SEO
• Unit 3: On-Page Optimization for Hotel Websites
• Unit 4: Local SEO for Hotels
• Unit 5: Hotel Metasearch Engine Marketing
• Unit 6: Google Hotel Ads Fundamentals
• Unit 7: Hotel PPC Campaign Management
• Unit 8: Measuring Hotel SEO Performance
• Unit 9: Advanced Hotel SEO Strategies
• Unit 10: Future Trends in Hotel Search Engine Marketing

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN HOTEL SEARCH ENGINE MARKETING FUNDAMENTALS

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London School of International Business (LSIB)

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05 May 2025

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