Advanced Certificate in Ad Targeting for the Digital Age

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The Advanced Certificate in Ad Targeting for the Digital Age is a comprehensive course designed to equip learners with essential skills for success in today's fast-paced digital advertising landscape. This course focuses on advanced ad targeting strategies and techniques, providing learners with a deep understanding of how to reach the right audience at the right time, resulting in higher engagement and conversion rates.

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AboutThisCourse

In this age of digital transformation, the demand for skilled digital advertising professionals is at an all-time high. With this course, learners will gain the practical skills and knowledge needed to advance their careers in this exciting and dynamic field. From programmatic advertising to audience segmentation and retargeting, this course covers all the critical areas of ad targeting, giving learners a competitive edge in the job market. Enroll today and take the first step towards a rewarding career in digital advertising!

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CourseDetails

• Advanced Audience Segmentation: Understanding and targeting specific audience segments using advanced techniques and tools.
• Data-Driven Ad Targeting: Utilizing data analysis and insights to inform and optimize ad targeting strategies.
• Programmatic Ad Buying: Automated buying and selling of ads, including real-time bidding and audience targeting.
• Cross-Channel Ad Targeting: Targeting audiences across multiple channels, including display, video, social, and native.
• Advanced Retargeting Techniques: Utilizing advanced retargeting strategies to re-engage potential customers who have previously interacted with a brand.
• Ad Fraud Prevention: Identifying and preventing ad fraud, including invalid traffic and bot activity.
• Attribution Modeling: Understanding and measuring the impact of ad targeting efforts on conversion and revenue.
• Artificial Intelligence and Machine Learning in Ad Targeting: Leveraging AI and ML to optimize ad targeting and improve campaign performance.
• Mobile Ad Targeting: Strategies and techniques for targeting audiences on mobile devices, including in-app and mobile web.
• Ad Targeting Compliance and Ethics: Ensuring ad targeting efforts comply with regulations and ethical standards.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
CompleteInOneMonth
AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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ADVANCED CERTIFICATE IN AD TARGETING FOR THE DIGITAL AGE
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London School of International Business (LSIB)
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05 May 2025
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