Certificate in Media Relations for a Connected World

Name: Certificate in Media Relations for a Connected World
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The Certificate in Media Relations for a Connected World is a comprehensive course designed to empower learners with essential skills for effective media communication in today's interconnected world. This program highlights the importance of understanding the dynamic media landscape and the critical role of public relations in business success.

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AboutThisCourse

In an era where digital communication and social media platforms dominate, the ability to engage with various stakeholders and craft compelling narratives is increasingly vital. This course provides learners with the necessary tools to build and maintain positive media relations, manage crisis communication, and leverage digital channels for optimal impact. By completing this certificate program, professionals demonstrate their commitment to honing their media relations skills, ensuring they remain competitive and relevant in their respective industries. By equipping learners with these essential skills, this course serves as a catalyst for career advancement and long-term success in the evolving media landscape.

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CourseDetails

•
Media Relations Fundamentals •
Digital Media Landscape •
Press Release Writing •
Media Pitching Techniques •
Social Media & Media Relations •
Media Monitoring & Analytics •
Crisis Communications in a Connected World •
Building Media Relations Strategy •
Stakeholder Engagement in Media Relations •

CareerPath

The **Certificate in Media Relations for a Connected World** offers four main career paths in the UK, providing a variety of salary ranges. The most common role is that of a Public Relations Specialist (65%), with an average salary ranging from £25,000 to £40,000. Corporate Communications Managers make up 20% of the industry, earning between £35,000 and £60,000. Media Relations Managers represent 10% of the field, with a salary range of £38,000 to £70,000. Lastly, Press Officers account for 5% of media relations positions, earning between £22,000 and £40,000.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN MEDIA RELATIONS FOR A CONNECTED WORLD

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London School of International Business (LSIB)

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05 May 2025

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