Executive Development Programme in PR: Audience-Focused Strategies
-- ViewingNowThe Executive Development Programme in PR: Audience-Focused Strategies certificate course is a professional development opportunity designed to meet the growing industry demand for Public Relations (PR) experts who can deliver compelling audience-focused strategies. This program emphasizes the importance of understanding and connecting with target audiences, ensuring that PR campaigns are not only creative but also effective and meaningful.
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โข Audience Segmentation and Analysis
โข Crafting Key Messages with Audience in Mind
โข Stakeholder Engagement Strategies
โข Media Relations: Print, Digital and Broadcast
โข Leveraging Social Media for PR
โข Measuring PR Success through Metrics and KPIs
โข Integrated Marketing Communications (IMC)
โข Executive Presence and Media Training
โข Reputation Management and Crisis Communications
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