Certificate Data-Driven UX for Product Growth
-- ViewingNowThe Certificate in Data-Driven UX for Product Growth is a comprehensive course designed to equip learners with essential skills in utilizing data to enhance user experience (UX) and drive product growth. This course emphasizes the importance of data-driven decision-making in UX design and product management, making it highly relevant in today's data-driven business landscape.
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โข Data-Driven UX Fundamentals: Understanding the connection between data, user experience (UX), and product growth. Introducing key concepts, tools, and methodologies.
โข User Research and Data Collection: Techniques for gathering and analyzing user data, including surveys, interviews, usability testing, and analytics tools.
โข Data Visualization and Interpretation: Presenting data in clear, actionable ways, with a focus on visualization techniques and best practices.
โข Personas and User Journeys: Creating data-driven personas and user journey maps to inform UX design decisions.
โข A/B Testing and Experimentation: Implementing A/B tests and interpreting results to optimize product growth and UX.
โข Usability Testing and Heuristic Evaluation: Methods for evaluating and improving the usability of digital products, including heuristic evaluation, cognitive walkthroughs, and think-aloud protocols.
โข Data-Driven Design Patterns: Exploring design patterns and frameworks that leverage data to create more engaging and effective user experiences.
โข Communicating Insights and Recommendations: Translating data insights into actionable recommendations for product teams and stakeholders.
โข Privacy and Ethical Considerations: Understanding the ethical implications of data-driven UX, including data privacy, informed consent, and accessibility.
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