Executive Development Programme in IP for Social Brand Engagement
-- ViewingNowThe Executive Development Programme in IP for Social Brand Engagement is a certificate course designed to empower professionals with the essential skills to leverage intellectual property (IP) for effective social brand engagement. In today's digital age, IP has become a critical asset for businesses, and this course provides a unique opportunity to gain a comprehensive understanding of IP management, protection, and commercialization strategies.
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GBP £ 140
GBP £ 202
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โข Understanding Intellectual Property (IP) Rights
โข Importance of IP in Social Brand Engagement
โข Types of Intellectual Property: Trademarks, Copyrights, Patents, and Trade Secrets
โข Creating and Protecting a Social Brand: Best Practices
โข IP Strategy for Social Media: Licensing and Clearance
โข Monitoring and Enforcing IP Rights in Social Media
โข Responding to IP Infringement on Social Media Platforms
โข Legal and Ethical Considerations in Social Brand Engagement
โข Case Studies: Successful IP Strategies in Social Media
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