Executive Development Programme in Strategic Brand Protection
-- ViewingNowThe Executive Development Programme in Strategic Brand Protection is a certificate course designed to empower professionals with the necessary skills to combat brand infringement and protect intellectual property. In an era where counterfeiting costs businesses billions annually, the demand for experts in brand protection is escalating across industries.
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โข Introduction to Brand Protection
โข Understanding Intellectual Property Rights
โข The Role of Legal Frameworks in Brand Protection
โข Digital Brand Protection Strategies
โข Anti-Counterfeiting Measures and Technologies
โข Building a Brand Protection Team
โข Monitoring and Enforcement Strategies
โข Stakeholder Engagement and Collaboration
โข Measuring the Effectiveness of Brand Protection Strategies
โข Ethical Considerations in Brand Protection
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