Advanced Certificate in Ad Campaign Tracking for Digital Marketers

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The Advanced Certificate in Ad Campaign Tracking for Digital Marketers is a comprehensive course designed to enhance your skills in ad campaign tracking, a critical aspect of digital marketing. This certification equips learners with essential skills to measure, analyze, and optimize digital ad campaigns, making them highly valuable in the job market.

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In an era where data-driven decision-making is paramount, understanding ad campaign tracking is non-negotiable. This course covers Google Analytics, Facebook Pixel, and Google Tag Manager, providing a deep dive into essential tools for tracking and optimizing ad campaigns. By the end of this course, you will be able to demonstrate proficiency in ad campaign tracking, a skill in high demand by employers. You will be equipped to prove the ROI of marketing campaigns, a critical task for any digital marketing professional. Career advancement in digital marketing is significantly enhanced by demonstrating these essential skills.

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โ€ข Unit 1: Introduction to Ad Campaign Tracking
โ€ข Unit 2: Key Metrics in Ad Campaign Tracking
โ€ข Unit 3: Setting up Google Analytics for Ad Campaigns
โ€ข Unit 4: UTM Parameters and Their Usage
โ€ข Unit 5: Integrating Ad Campaign Tracking with CRM Systems
โ€ข Unit 6: Multi-Channel Ad Campaign Tracking
โ€ข Unit 7: Analyzing Ad Campaign Data for Insights
โ€ข Unit 8: Advanced Techniques in Ad Campaign Tracking
โ€ข Unit 9: Troubleshooting Ad Campaign Tracking Issues
โ€ข Unit 10: Best Practices in Ad Campaign Tracking for Digital Marketers

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ADVANCED CERTIFICATE IN AD CAMPAIGN TRACKING FOR DIGITAL MARKETERS
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ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
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05 May 2025
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